The Better Mousetrap
| Author | : Simon Pont |
| Publisher | : |
| Total Pages | : 0 |
| Release | : 2013 |
| ISBN-10 | : 0749466219 |
| ISBN-13 | : 9780749466213 |
| Rating | : 4/5 (213 Downloads) |
Book Synopsis The Better Mousetrap by : Simon Pont
Download or read book The Better Mousetrap written by Simon Pont and published by . This book was released on 2013 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Simon Pont, Chief Strategy Officer at Vizeum, sets out to decode brand charisma, taking readers on a provocative and insightful journey through the brand and advertising strategies behind some of the world's leading companies.
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