Credit Card Marketing

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The Credit Card Industry

Author	: Lewis Mandell
Publisher	: Macmillan Reference USA
Total Pages	: 208
Release	: 1990
ISBN-10	: UCSC:32106018912458
ISBN-13	:
Rating	: 4/5 ( Downloads)

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Book Synopsis The Credit Card Industry by : Lewis Mandell

Download or read book The Credit Card Industry written by Lewis Mandell and published by Macmillan Reference USA. This book was released on 1990 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the beginning with the Diners Club card in 1949 to the present, this is a history of credit cards and their impact on society.

The Credit Card Industry Related Books

Language: en
Pages: 208

The Credit Card Industry

Authors: Lewis Mandell

Categories: Business & Economics

Type: BOOK - Published: 1990 - Publisher: Macmillan Reference USA

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From the beginning with the Diners Club card in 1949 to the present, this is a history of credit cards and their impact on society.

Language: en
Pages: 420

Marketing Financial Services

Authors: Mike Wright

Categories: Business & Economics

Type: BOOK - Published: 2010-02-17 - Publisher: Routledge

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Within a practical business context of the changing, competitive climate, this book details the implications for marketing strategy. New chapters cover topics s

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The Marketing Book

Authors: Michael J. Baker

Categories: Business & Economics

Type: BOOK - Published: 2016-04-14 - Publisher: Routledge

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The Marketing Book is everything you need to know but were afraid to ask about marketing. Divided into 25 chapters, each written by an expert in their field, it

Language: en
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Relationship Marketing

Authors: Francis Buttle

Categories: Social Science

Type: BOOK - Published: 1996-05-28 - Publisher: SAGE

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`This book, written by a group of outstanding UK researchers, pinpoints the essence and scope of relationship marketing and vividly demonstrates its applicabili

Language: en
Pages: 273

Developing and Managing a Successful Payment Cards Business

Authors: Jeff Slawsky

Categories: Business & Economics

Type: BOOK - Published: 2017-05-15 - Publisher: Routledge

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The credit card industry today is a multi-trillion dollar business that employs hundreds of thousands of people across the globe and impacts literally billions