Foundations of Marketing with Redemption Card
Author | : David Jobber |
Publisher | : |
Total Pages | : |
Release | : 2006-02-01 |
ISBN-10 | : 0077122283 |
ISBN-13 | : 9780077122287 |
Rating | : 4/5 (287 Downloads) |
Download or read book Foundations of Marketing with Redemption Card written by David Jobber and published by . This book was released on 2006-02-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Foundations of Marketing 2/e is a thorough, up-to-date and exciting introductory textbook that is ideal for students studying marketing for the first time. The book presents a solid grounding in the fundamentals of contemporary marketing, and is full of lively and recent examples of marketing designed to educate and inspire.