The Leader's Guide to Storytelling
Author | : Stephen Denning |
Publisher | : John Wiley & Sons |
Total Pages | : 373 |
Release | : 2011-03-08 |
ISBN-10 | : 9780470548677 |
ISBN-13 | : 0470548673 |
Rating | : 4/5 (673 Downloads) |
Download or read book The Leader's Guide to Storytelling written by Stephen Denning and published by John Wiley & Sons. This book was released on 2011-03-08 with total page 373 pages. Available in PDF, EPUB and Kindle. Book excerpt: How leaders can use the right story at the right time to inspire change and action This revised and updated edition of the best-selling book A Leader's Guide to Storytelling shows how storytelling is one of the few ways to handle the most important and difficult challenges of leadership: sparking action, getting people to work together, and leading people into the future. Using myriad illustrative examples and filled with how-to techniques, this book clearly explains how you can learn to tell the right story at the right time. Stephen Denning has won awards from Financial Times, The Innovation Book Club, and 800-CEO-READ The book on leadership storytelling shows how successful leaders use stories to get their ideas across and spark enduring enthusiasm for change Stephen Denning offers a hands-on guide to unleash the power of the business narrative.