Handbook On The Economics Of The Media
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Language: en
Pages: 820
Pages: 820
Type: BOOK - Published: 2015-11-17 - Publisher: Elsevier
Handbook of Media Economics provides valuable information on a unique field that has its own theories, evidence, and policies. Understanding the media is import
Language: en
Pages: 417
Pages: 417
Type: BOOK - Published: 2015-02-27 - Publisher: Edward Elgar Publishing
Media industries and services present a complex set of challenges to economic analysis: challenges made more difficult by the technological changes that have be
Language: en
Pages: 746
Pages: 746
Type: BOOK - Published: 2006-04-21 - Publisher: Routledge
This comprehensive Handbook provides a synthesis of current work and research in media management and economics. The volume has been developed around two primar
Language: en
Pages: 193
Pages: 193
Type: BOOK - Published: 2002-04-04 - Publisher: SAGE
`This book provides an extremely well written and informative introduction to the subject of media economics, characterized by clarity in the explanation of con
Language: en
Pages: 369
Pages: 369
Type: BOOK - Published: 2004-06-16 - Publisher: SAGE Publications
Media Economics: Applying Economics to New and Traditional Media differs from ordinary media economic texts by taking a conceptual approach to economic issues.