How To Write A Marketing Plan For Health Care Organizations

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How To Write a Marketing Plan for Health Care Organizations

How To Write a Marketing Plan for Health Care Organizations
Author :
Publisher : Routledge
Total Pages : 186
Release :
ISBN-10 : 9781136550874
ISBN-13 : 1136550879
Rating : 4/5 (879 Downloads)

Book Synopsis How To Write a Marketing Plan for Health Care Organizations by : William Winston

Download or read book How To Write a Marketing Plan for Health Care Organizations written by William Winston and published by Routledge. This book was released on 2012-11-12 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical guide for developing and writing a strategic marketing plan for health and human service organizations, this comprehensive volume takes professionals through the major steps of the marketing planning process. In addition to a useful overview of the basic marketing components, detailed descriptions of the application of market planning principles to health care organizations are consistently emphasized.


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