Marketing In A Digital World

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Marketing in a Digital World

Author	: Aric Rindfleisch
Publisher	: Emerald Group Publishing
Total Pages	: 248
Release	: 2019-09-19
ISBN-10	: 9781787563391
ISBN-13	: 1787563391
Rating	: 4/5 (391 Downloads)

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Book Synopsis Marketing in a Digital World by : Aric Rindfleisch

Download or read book Marketing in a Digital World written by Aric Rindfleisch and published by Emerald Group Publishing. This book was released on 2019-09-19 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing in a Digital World consists of nine essays on how the digital revolution has affected marketing theory and practice. Leading marketing scholars, including several editors of premier academic journals, provide fresh insights for both scholars and managers seeking to enhance their understanding of marketing in a digital world.

Marketing in a Digital World Related Books

Language: en
Pages: 248

Marketing in a Digital World

Authors: Aric Rindfleisch

Categories: Business & Economics

Type: BOOK - Published: 2019-09-19 - Publisher: Emerald Group Publishing

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Marketing in a Digital World consists of nine essays on how the digital revolution has affected marketing theory and practice. Leading marketing scholars, inclu

Language: en
Pages: 137

Marketing in the Digital World

Authors: Avinash Kapoor

Categories: Business & Economics

Type: BOOK - Published: 2020-12-08 - Publisher: Business Expert Press

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The author explores and analyzes the digital and social media dynamics for virtual world, including the mechanism involved in bringing targeted traffic and incr

Language: en
Pages: 374

Marketing in the Digital Age

Authors: Eric D Schulz

Categories:

Type: BOOK - Published: 2019-07-07 - Publisher:

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Artificial intelligence, marketing automation and digital marketing tools help marketers target and reach consumers more effectively than ever before.There's a

Language: en
Pages: 215

Branding in a Digital World

Authors: Hilary JM Topper MPA

Categories: Business & Economics

Type: BOOK - Published: 2019-11-21 - Publisher: iUniverse

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How can you stand out? How do you take your passion and turn it into profit? In Branding in a Digital World, author Hilary JM Topper discusses how branding your

Language: en
Pages: 404

Marketing Strategy In The Digital Age: Applying Kotler's Strategies To Digital Marketing

Authors: Milton Kotler

Categories: Business & Economics

Type: BOOK - Published: 2020-08-26 - Publisher: World Scientific

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The market changes faster than marketing. In essence, marketing strategy has undergone only two eras, the entity era and the bit era, also known as the industri