Monetizing Data
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Type: BOOK - Published: 2017-03-13 - Publisher: John Wiley & Sons
Transforming data into revenue generating strategies and actions Organizations are swamped with data—collected from web traffic, point of sale systems, enterp
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Practical guide for deriving insight and commercial gain from data Monetising Data offers a practical guide for anyone working with commercial data but lacking
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Many senior executives talk about information as one of their most important assets, but few behave as if it is. They report to the board on the health of their
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The monetization of data is a very young topic, for which there are only very few case studies. There is a lack of strategy or concept that shows decision-maker
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