Political Campaign Communication

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Political Campaign Communication
Language: en
Pages: 452
Authors: Judith S. Trent
Categories: Political Science
Type: BOOK - Published: 2008 - Publisher: Rowman & Littlefield

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Now in its sixth edition, Political Campaign Communication provides a realistic understanding of the strategic and tactical communication choices candidates and
Political Campaign Communication
Language: en
Pages: 481
Authors: Larry Powell
Categories: Language Arts & Disciplines
Type: BOOK - Published: 2017-12-06 - Publisher: Routledge

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Now in its third edition, Political Campaign Communication: Inside and Out examines the intricacies of political campaigning through the eyes of both an academi
Presidential Campaign Communication
Language: en
Pages: 289
Authors: Craig Allen Smith
Categories: Political Science
Type: BOOK - Published: 2010-03-15 - Publisher: Polity

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Major textbook introduction to the ways that the people of the US use the process of human communication to select their Presidents. Looks at the function and e
Electoral Strategies and Political Marketing
Language: en
Pages: 254
Authors: Shaun Bowler
Categories: Political Science
Type: BOOK - Published: 2016-07-27 - Publisher: Springer

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Despite the central importance of elections to representative democracy, there is no systematic study available of how exactly the parties wage their election c
Campaign Communication and Political Marketing
Language: en
Pages: 294
Authors: Philippe J. Maarek
Categories: Language Arts & Disciplines
Type: BOOK - Published: 2011-03-21 - Publisher: John Wiley & Sons

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Campaign Communication and Political Marketing is a comprehensive, internationalist study of the modern political campaign. It indexes and explains their integr