Satisfaction A Behavioral Perspective On The Consumer

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Satisfaction

Author	: Richard L. Oliver
Publisher	:
Total Pages	: 432
Release	: 1997
ISBN-10	: 0071154124
ISBN-13	: 9780071154123
Rating	: 4/5 (123 Downloads)

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Book Synopsis Satisfaction by : Richard L. Oliver

Download or read book Satisfaction written by Richard L. Oliver and published by . This book was released on 1997 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text is based on twenty years of research on the meaning, causes and consequences of customer satisfaction. It reviews current research and describes the work of practitioners in the field of satisfaction measurement

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