Selling Places

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Selling Places

Author	: Stephen Ward
Publisher	: Routledge
Total Pages	: 292
Release	: 2005-10-09
ISBN-10	: 9781135818944
ISBN-13	: 1135818940
Rating	: 4/5 (940 Downloads)

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Book Synopsis Selling Places by : Stephen Ward

Download or read book Selling Places written by Stephen Ward and published by Routledge. This book was released on 2005-10-09 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: Selling Places explores the fascinating development of the place marketing and promotion over the last 150 years, drawing on examples from Northern America, Britain and continental Europe. The processes involved and the promotional imagery employed are meticulously presented and richly illustrated.

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Joe Girard was an example of a young man with perseverance and determination. Joe began his working career as a shoeshine boy. He moved on to be a newsboy for t