The Box
| Author | : Marc Levinson |
| Publisher | : Princeton University Press |
| Total Pages | : 540 |
| Release | : 2016-04-05 |
| ISBN-10 | : 9780691170817 |
| ISBN-13 | : 0691170819 |
| Rating | : 4/5 (819 Downloads) |
Download or read book The Box written by Marc Levinson and published by Princeton University Press. This book was released on 2016-04-05 with total page 540 pages. Available in PDF, EPUB and Kindle. Book excerpt: In April 1956, a refitted oil tanker carried fifty-eight shipping containers from Newark to Houston. From that modest beginning, container shipping developed into a huge industry that reshaped manufacturing. But the container didn't just happen. Its adoption required huge sums of money, years of high-stakes bargaining, and delicate negotiation on standards. Now with a new chapter, The Box tells the dramatic story of how the drive and imagination of an iconoclastic entrepreneur turned containerization from an impractical idea into a phenomenon that transformed economic geography, slashed transportation costs, and made the boom in global trade possible. -- from back cover.
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