Technology Innovation Adoption And Diffusion

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The Chocolate Model of Change

The Chocolate Model of Change
Author :
Publisher : Lulu.com
Total Pages : 273
Release :
ISBN-10 : 9781257867554
ISBN-13 : 1257867555
Rating : 4/5 (555 Downloads)

Book Synopsis The Chocolate Model of Change by : Diane Dormant

Download or read book The Chocolate Model of Change written by Diane Dormant and published by Lulu.com. This book was released on 2011-07-03 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: A how-to-guide to get others in your organization to accept new technologies, processes, regulations, management, etc.


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Now in its fifth edition, Diffusion of Innovations is a classic work on the spread of new ideas. In this renowned book, Everett M. Rogers, professor and chair o