The Digital Marketing Landscape
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Language: en
Pages: 120
Pages: 120
Type: BOOK - Published: 2021-02-18 - Publisher: Business Expert Press
This book is geared towards both students and professionals looking to explore the interconnectedness of digital technologies for marketing and branding purpose
Language: en
Pages: 208
Pages: 208
Type: BOOK - Published: 2019-08-23 - Publisher: Amsterdam University Press
The evolution of the game industry and changes in the advertising landscape in recent years have led to a keen interest of marketers in using digital games for
Language: en
Pages: 257
Pages: 257
Type: BOOK - Published: 2021-11-29 - Publisher: Routledge
This book presents a comprehensive overview of the key topics, best practices, future opportunities and challenges in the Digital Marketing discourse. With cont
Language: en
Pages: 337
Pages: 337
Type: BOOK - Published: 2019-11-11 - Publisher: Springer Nature
This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of deve
Language: en
Pages: 137
Pages: 137
Type: BOOK - Published: 2020-12-08 - Publisher: Business Expert Press
The author explores and analyzes the digital and social media dynamics for virtual world, including the mechanism involved in bringing targeted traffic and incr
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