The Full Cup

Download or read book A Full Cup written by Michael D'Antonio and published by National Geographic Books. This book was released on 2011-07-05 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today Lipton means tea. However, in his time Sir Thomas Lipton was known for much more than the Lipton tea empire. Raised in desperate poverty, he would build a global empire of markets, factories, plantations, and stockyards. But his epic pursuit of the America’s Cup—a yachting trophy and the ultimate in international sport—made him a beloved figure on both sides of the Atlantic. More than a story of innovation and achievement, A Full Cup also explores Lipton’s most intriguing creation: his public persona, formed by a burgeoning mass media and a shameless self-promotion that made him one of the most recognizable figures of his time. Michael D’Antonio brings to life the surprising careers of this intrepid sailor, gregarious showman, and ingenious self-made millionaire—the world’s very first celebrity CEO.