The Guru Guide to Marketing
Author | : Joseph H. Boyett |
Publisher | : John Wiley & Sons |
Total Pages | : 252 |
Release | : 2003-02-25 |
ISBN-10 | : 9780471434269 |
ISBN-13 | : 0471434264 |
Rating | : 4/5 (264 Downloads) |
Download or read book The Guru Guide to Marketing written by Joseph H. Boyett and published by John Wiley & Sons. This book was released on 2003-02-25 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discusses the newest marketing concepts. The Guru name is synonymous with expert, candid advice. The Guru format provides an easy reference to a wide range ofideas and practices.