The Power Of Branding

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Power Branding

Author	: Steve McKee
Publisher	: Macmillan
Total Pages	: 258
Release	: 2014-01-07
ISBN-10	: 9781137278845
ISBN-13	: 1137278846
Rating	: 4/5 (846 Downloads)

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Book Synopsis Power Branding by : Steve McKee

Download or read book Power Branding written by Steve McKee and published by Macmillan. This book was released on 2014-01-07 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: "A marketing expert explains why some small companies grow into bigger and better organizations and others falter and asserts that companies can best expand their brand by using creative and sometimes counter-intuitive strategies to generate growth."--Publisher description.

Power Branding Related Books

Language: en
Pages: 258

Power Branding

Authors: Steve McKee

Categories: Business & Economics

Type: BOOK - Published: 2014-01-07 - Publisher: Macmillan

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"A marketing expert explains why some small companies grow into bigger and better organizations and others falter and asserts that companies can best expand the

Language: en
Pages: 73

The Power of Branding

Authors: Tony Sinanis

Categories: Education

Type: BOOK - Published: 2014-09-04 - Publisher: Corwin Press

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Turn a spotlight on what’s great about your school! Inform, engage, and support your school community with this step-by-step guide in the Connected Educators

Language: en
Pages: 133

Global Brand Power

Authors: Barbara E. Kahn

Categories: Business & Economics

Type: BOOK - Published: 2013-03-05 - Publisher: University of Pennsylvania Press

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The branding bible for today's globalized world Today, brands have become even more important than the products they represent: their stories travel with lightn

Language: en
Pages: 256

The Power of Personal Branding

Authors: Tim O'Brien

Categories: Business & Economics

Type: BOOK - Published: 2007 - Publisher: Mendham Publishing

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"Why is personal branding so important today? At one time, superior skills, great resources and inside knowledge gave you a competitive advantage; now they are

Language: de
Pages: 264

Passion Branding

Authors: Neill Duffy

Categories: Business & Economics

Type: BOOK - Published: 2004-11-19 - Publisher: John Wiley & Sons

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In a world of switched-off and disenchanted consumers, the time is right for a new approach to communicating with customers. Passion Branding is that approach.