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Download or read book Love's $weet Return written by Margaret Ann Jensen and published by Popular Press. This book was released on 1984 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: Over one hundred twenty formula romance novels are churned out every month. These romantic fantasies for women are big business and earn huge profits for the companies that publish them. Love's $weet Return examines the phenomenon of romance fiction, focusing specifically on one of the most successful book publishers in the world, the Canadian-based Harlequin Enterprises. Margaret Jensen details the rise of the company, examines the Harlequin formula, and evaluates the growth and impact of both Harlequin and its competition. She also assesses recent shifts in the content of Harlequins, particularly as they pertain to women's changing roles in society.