Advertising Is Dead Long Live Advertising
Author | : Tom Himpe |
Publisher | : Thames and Hudson |
Total Pages | : 0 |
Release | : 2008-05-27 |
ISBN-10 | : 0500286876 |
ISBN-13 | : 9780500286876 |
Rating | : 4/5 (876 Downloads) |
Download or read book Advertising Is Dead Long Live Advertising written by Tom Himpe and published by Thames and Hudson. This book was released on 2008-05-27 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: As more and more conventional advertising channels become blocked, brands are beginning to renounce routine practice and take alternative and more exclusive routes. This illustrated book offers an overview of these revolutionary techniques, media and ideas.