Alternate Reality Games
Author | : Charles Palmer |
Publisher | : CRC Press |
Total Pages | : 130 |
Release | : 2016-03-30 |
ISBN-10 | : 9781498722391 |
ISBN-13 | : 1498722393 |
Rating | : 4/5 (393 Downloads) |
Download or read book Alternate Reality Games written by Charles Palmer and published by CRC Press. This book was released on 2016-03-30 with total page 130 pages. Available in PDF, EPUB and Kindle. Book excerpt: While formal training and communication are a foundational approach to developing employees in the workplace, alternate reality games (ARGs) provide a framework for increased and sustained engagement within business organizations. ARGs are transmedia experiences designed to generate engagement and immersive learning beyond what is achieved in forma