Brain Culture

Download or read book Brain Culture written by Davi Johnson Thornton and published by Rutgers University Press. This book was released on 2011 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: Brain Culture investigates the American obsession with the health of the brain. Davi Johnson Thornton looks at familiar messages, tracing how brain science and colorful brain images produced by scientific technologies are taken up and distributed in popular media. She tracks the message that, "you are your brain" across multiple contemporary contexts, analyzing its influence on child development, family life, education, and public policy. Our fixation on the brain is not simply a reaction to scientific progress, but a cultural phenomenon tied to values of individualism and limitless achievement.