Business Publication Advertising Source

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Business Publication Advertising Source

Author	:
Publisher	:
Total Pages	: 554
Release	: 2003-11
ISBN-10	: NWU:35556030347439
ISBN-13	:
Rating	: 4/5 ( Downloads)

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Download or read book Business Publication Advertising Source written by and published by . This book was released on 2003-11 with total page 554 pages. Available in PDF, EPUB and Kindle. Book excerpt:

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Chapter 1: Research -- Chapter 2: Creative Strategy -- Chapter 3: Headlines and Slogans -- Chapter 4: Body Copy -- Chapter 5: An Introduction to Design -- Chapt