Commonsense Direct And Digital Marketing
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Language: en
Pages: 449
Pages: 449
Type: BOOK - Published: 2007-06-03 - Publisher: Kogan Page Publishers
Drayton Bird's Commonsense Direct and Digital Marketing needs no introduction to marketers and direct marketers. It is not only seen as the authority on direct
Language: es
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Pages: 408
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Language: en
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Pages: 324
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The right piece of direct mail can produce excellent response rates and have an extraordinary effect on business. But why do some sale letters achieve spectacul
Language: en
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Pages: 265
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Drive more value from all your marketing and communications channels--together! Demolish your silos and sync all your messaging, strategies, and tactics (really
Language: en
Pages: 325
Pages: 325
Type: BOOK - Published: 2009-08-05 - Publisher: Pearson Education
Five years and more than 100,000 copies after it was first published, it's hard to imagine anyone working in Web design who hasn't read Steve Krug's "instant cl
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