Computer Mediated Marketing Strategies Social Media And Online Brand Communities

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Computer-mediated Marketing Strategies

Author	: Gordon Bowen
Publisher	:
Total Pages	: 406
Release	: 2015
ISBN-10	: 146666598X
ISBN-13	: 9781466665989
Rating	: 4/5 (989 Downloads)

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Book Synopsis Computer-mediated Marketing Strategies by : Gordon Bowen

Download or read book Computer-mediated Marketing Strategies written by Gordon Bowen and published by . This book was released on 2015 with total page 406 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book brings together marketing approaches and the application of current technology, such as social networking arenas, to show how this interaction creates a successful competitive advantage".

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