Daisy Petals And Mushroom Clouds

Download Daisy Petals And Mushroom Clouds full books in PDF, epub, and Kindle. Read online free Daisy Petals And Mushroom Clouds ebook anywhere anytime directly on your device. Fast Download speed and no annoying ads. We cannot guarantee that every ebooks is available!

Daisy Petals and Mushroom Clouds

Daisy Petals and Mushroom Clouds
Author :
Publisher : LSU Press
Total Pages : 217
Release :
ISBN-10 : 9780807142936
ISBN-13 : 080714293X
Rating : 4/5 (93X Downloads)

Book Synopsis Daisy Petals and Mushroom Clouds by : Robert Mann

Download or read book Daisy Petals and Mushroom Clouds written by Robert Mann and published by LSU Press. This book was released on 2011-11-07 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: The grainy black-and-white television ad shows a young girl in a flower-filled meadow, holding a daisy and plucking its petals, which she counts one by one. As the camera slowly zooms in on her eye, a man's solemn countdown replaces hers. At zero the little girl's eye is engulfed by an atomic mushroom cloud. As the inferno roils in the background, President Lyndon B. Johnson's voice intones, "These are the stakes -- to make a world in which all of God's children can live, or to go into the dark. We must either love each other, or we must die." In this thought-provoking and highly readable book, Robert Mann provides a concise, engaging study of the "Daisy Girl" ad, widely acknowledged as the most important and memorable political ad in American history. Commissioned by Johnson's campaign and aired only once during Johnson's 1964 presidential contest against Barry Goldwater, it remains an iconic piece of electoral propaganda, intertwining cold war fears of nuclear annihilation with the increasingly savvy world of media and advertising. Mann presents a nuanced view of how Johnson's campaign successfully cast Barry Goldwater as a radical too dangerous to control the nation's nuclear arsenal, a depiction that sparked immediate controversy across the United States. Repeatedly analyzed in countless books and articles, the spot purportedly destroyed Goldwater's presidential campaign. Although that degree of impact on the Goldwater campaign is debatable, what is certain is that the ad ushered in a new era of political advertising using emotional appeals as a routine aspect of campaign strategy.


Daisy Petals and Mushroom Clouds Related Books

Daisy Petals and Mushroom Clouds
Language: en
Pages: 217
Authors: Robert Mann
Categories: Political Science
Type: BOOK - Published: 2011-11-07 - Publisher: LSU Press

DOWNLOAD EBOOK

The grainy black-and-white television ad shows a young girl in a flower-filled meadow, holding a daisy and plucking its petals, which she counts one by one. As
Behind the Song
Language: en
Pages: 338
Authors: K.M. Walton
Categories: Young Adult Fiction
Type: BOOK - Published: 2017-09-05 - Publisher: Sourcebooks, Inc.

DOWNLOAD EBOOK

A song to match everyone's heartbeat. A soaring melody, a pulse-pounding beat, a touching lyric: Music takes a moment and makes it a memory. It's a universal la
The Political Philosophy of the New Deal
Language: en
Pages: 171
Authors: Hubert H. Humphrey
Categories: History
Type: BOOK - Published: 2015-02-09 - Publisher: LSU Press

DOWNLOAD EBOOK

Brought up on Wilsonian democracy and populist ideals, a young Hubert Humphrey witnessed the near-failure of the American political system during the Great Depr
Tuesday Night Massacre
Language: en
Pages: 348
Authors: Marc C. Johnson
Categories: Political Science
Type: BOOK - Published: 2021-02-25 - Publisher: University of Oklahoma Press

DOWNLOAD EBOOK

While political history has plenty to say about the impact of Ronald Reagan’s election to the presidency in 1980, four Senate races that same year have garner
Conservatives Without Conscience
Language: en
Pages: 379
Authors: John W. Dean
Categories: Political Science
Type: BOOK - Published: 2006-07-11 - Publisher: Penguin

DOWNLOAD EBOOK

On the heels of his national bestseller Worse Than Watergate, John Dean takes a critical look at the current conservative movement In Conservatives Without Cons