E-commerce Essentials
| Author | : Kenneth C. Laudon |
| Publisher | : Prentice Hall |
| Total Pages | : 0 |
| Release | : 2014 |
| ISBN-10 | : 0133544982 |
| ISBN-13 | : 9780133544985 |
| Rating | : 4/5 (985 Downloads) |
Book Synopsis E-commerce Essentials by : Kenneth C. Laudon
Download or read book E-commerce Essentials written by Kenneth C. Laudon and published by Prentice Hall. This book was released on 2014 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based on the authors' market-leading E-Commerce. Business. Technology. Society., this brief book offers the same thought-provoking and current content but in a brief format. E-Commerce Essentials emphasizes the three major driving forces behind E-commerce--technology change, business development, and social issues--to provide a coherent conceptual framework for understanding the field.
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