Global Developments In Nation Branding And Promotion

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Global Developments in Nation Branding and Promotion

Author	: Andreas Masouras
Publisher	:
Total Pages	: 0
Release	: 2023
ISBN-10	: 166845906X
ISBN-13	: 9781668459065
Rating	: 4/5 (065 Downloads)

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Book Synopsis Global Developments in Nation Branding and Promotion by : Andreas Masouras

Download or read book Global Developments in Nation Branding and Promotion written by Andreas Masouras and published by . This book was released on 2023 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book presents the functionality of Nation Branding in benefiting the positioning and identity promotion of nations, demonstrating how Nation Branding can be used as a strategic asset for the redesign of economic, political, and social characteristics of a country"--

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