Global Fashion Brands
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Type: BOOK - Published: 2014 - Publisher: Intellect (UK)
Fashion branding is a process that needs to be analysed from a style, luxury and historical pop cultural view using critical, ethnographic, individualistic or i
Language: en
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Type: BOOK - Published: 2020-06-18 - Publisher: Springer Nature
Despite being vastly different both socially and economically, art and fashion are increasingly converging to collaborate in mutually advantageous ways. This bo
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Pages: 284
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Type: BOOK - Published: 2005 - Publisher: Kogan Page Publishers
Analyzes fashion from a marketing perspective including brands, logos, advertising and psychology.
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Pages: 142
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Type: BOOK - Published: 2016-06-28 - Publisher: Springer
The first volume in the Palgrave Studies in Practice: Global Fashion Brand Management series, this book provides a comprehensive view on the internationalizatio
Language: en
Pages: 273
Pages: 273
Type: BOOK - Published: 2021-11-28 - Publisher: Routledge
Fashion generates over a trillion dollars in sales annually and has the priceless ability to beguile its customers around the world. Fashion Entrepreneurship: T
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