Global Perspectives On International Advertising

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International Marketing

Author	: Hans Mühlbacher
Publisher	:
Total Pages	: 737
Release	: 2006
ISBN-10	: 1283284855
ISBN-13	: 9781283284851
Rating	: 4/5 (851 Downloads)

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Book Synopsis International Marketing by : Hans Mühlbacher

Download or read book International Marketing written by Hans Mühlbacher and published by . This book was released on 2006 with total page 737 pages. Available in PDF, EPUB and Kindle. Book excerpt:

International Marketing Related Books

Language: en
Pages: 737

International Marketing

Authors: Hans Mühlbacher

Categories: Export marketing

Type: BOOK - Published: 2006 - Publisher:

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Language: en
Pages: 452

Principles of Advertising

Authors: Monle Lee

Categories: Business & Economics

Type: BOOK - Published: 2005 - Publisher: Routledge

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The authors present an integrated marketing approach to contemporary advertising. This new edition has been substantially updated to take account of the changes

Language: en
Pages: 397

Handbook of Research on Global Perspectives on International Advertising

Authors: Krom, Ipek

Categories: Business & Economics

Type: BOOK - Published: 2022-06-24 - Publisher: IGI Global

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International advertising is an important discipline in social sciences studies and though many books and articles have been published surrounding international

Language: en
Pages: 577

Handbook of Research on International Advertising

Authors: Shintaro Okazaki

Categories: Business & Economics

Type: BOOK - Published: 2012-01-01 - Publisher: Edward Elgar Publishing

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'Almost 50 of the leading researchers, teachers and thought leaders have come together to brilliantly cover the complex and evolving field of international adve

Language: en
Pages: 382

Dynamics of International Advertising

Authors: Barbara Mueller

Categories: Business & Economics

Type: BOOK - Published: 2011 - Publisher: Peter Lang

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"The second edition of this great book brings a wealth of updates and insights into international advertising. Barbara Mueller has a knack of drawing you in so