Influencers
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Language: en
Pages: 164
Pages: 164
Type: BOOK - Published: 2021-12-21 - Publisher: Routledge
This book seeks to draw a comprehensive picture of influencer collaborations from a strategic communication perspective. The contributors tackle strategic influ
Language: en
Pages: 252
Pages: 252
Type: BOOK - Published: 2008 - Publisher: Routledge
For those involved in marketing and sales, this book offers essential analysis of how to identify who has influence, how they apply it, and how marketers can tu
Language: en
Pages: 434
Pages: 434
Type: BOOK - Published: - Publisher: Springer Nature
Language: en
Pages: 170
Pages: 170
Type: BOOK - Published: 2024-05-07 - Publisher: Entrepreneur Press
Leverage the power of influencer marketing for your business. The Ultimate Guide to Influencer Marketing is a comprehensive resource that equips small business
Language: en
Pages: 316
Pages: 316
Type: BOOK - Published: 2020-11-29 - Publisher: Routledge
This is one of the first textbooks to explore the phenomenon of Influencer Marketing and how it fits within marketing communications to build brands and their c