Innovating Strategy Processes
Author | : Steven W. Floyd |
Publisher | : John Wiley & Sons |
Total Pages | : 296 |
Release | : 2009-02-09 |
ISBN-10 | : 9781405142564 |
ISBN-13 | : 1405142561 |
Rating | : 4/5 (561 Downloads) |
Download or read book Innovating Strategy Processes written by Steven W. Floyd and published by John Wiley & Sons. This book was released on 2009-02-09 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: Innovating Strategy Process presents a series of reflective essays by established and emerging scholars on the subject of innovation, considering it both as an outcome of strategy and as a process in itself. Contains new ideas and rich case descriptions that will trigger creative thinking about how to design a more innovative strategy process. Offers new conceptual frameworks for analyzing and designing strategy process. Addresses cutting-edge topics, such as play as the means and art as the impetus for strategy-making; the role of emotion in new venture decision-making; and science and entrepreneurship as a source of innovative strategies. Signals the future direction of the field.