Life Style And Psychographics Chapter 12

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Life Style and Psychographics, Chapter 12

Life Style and Psychographics, Chapter 12
Author :
Publisher : Marketing Classics Press
Total Pages : 31
Release :
ISBN-10 : 9781613111659
ISBN-13 : 1613111657
Rating : 4/5 (657 Downloads)

Book Synopsis Life Style and Psychographics, Chapter 12 by : William D. Wells

Download or read book Life Style and Psychographics, Chapter 12 written by William D. Wells and published by Marketing Classics Press. This book was released on 2011-06-30 with total page 31 pages. Available in PDF, EPUB and Kindle. Book excerpt:


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This book showcases papers presented at the annual Advertising and Consumer Psychology Conference. The contributors -- active scholars with both practitioner an