Managing Global Customers

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Successful Global Account Management

Author	: Kevin Wilson
Publisher	: Kogan Page Publishers
Total Pages	: 272
Release	: 2002
ISBN-10	: 0749436042
ISBN-13	: 9780749436049
Rating	: 4/5 (049 Downloads)

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Book Synopsis Successful Global Account Management by : Kevin Wilson

Download or read book Successful Global Account Management written by Kevin Wilson and published by Kogan Page Publishers. This book was released on 2002 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based on a major global research study into Global Account Management (GAM), Successful Global Account Managment shows companies how to adopt a radically different approach to dealing with their key accounts to operate as truly global suppliers.

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Globalization is pushing to the fore a wide variety of global problems that demand urgent policy attention. Managing Global Issues provides a comprehensive comp