Marketing Research
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Language: en
Pages: 314
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Type: BOOK - Published: 2008-04-18 - Publisher: SAGE
Essential to any student of the discipline, this textbook offers a comprehensive, applied approach to understanding and designing market research. Balancing the
Language: en
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Type: BOOK - Published: 2013-01-09 - Publisher: SAGE
Essentials of Marketing Research takes an applied approach to the fundamentals of marketing research by providing examples from the business world of marketing
Language: en
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Type: BOOK - Published: 2016-03-03 - Publisher: Kogan Page Publishers
Market research has never been more important. As organizations become increasingly sophisticated, the need to profile customers, deliver customer satisfaction,
Language: en
Pages: 768
Pages: 768
Type: BOOK - Published: 2002-08-08 - Publisher: Wiley
You will notice a new name for this popular, well-respected text, formerly known as Contemporary Marketing Research. Marketing Research: The Impact of the Inter
Language: en
Pages: 277
Pages: 277
Type: BOOK - Published: 2005 - Publisher: South-Western Pub
BUSINESS TO BUSINESS MARKETING RESEARCH is written by proven research powerhouses. Drawing upon their collective years of experience, the authors examine topics
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