Media Economics

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Understanding Media Economics
Language: en
Pages: 193
Authors: Gillian Doyle
Categories: Language Arts & Disciplines
Type: BOOK - Published: 2002-04-04 - Publisher: SAGE

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`This book provides an extremely well written and informative introduction to the subject of media economics, characterized by clarity in the explanation of con
Media Economics
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Authors: Colin Hoskins
Categories: Language Arts & Disciplines
Type: BOOK - Published: 2004-06-16 - Publisher: SAGE Publications

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Media Economics: Applying Economics to New and Traditional Media differs from ordinary media economic texts by taking a conceptual approach to economic issues.
Media Economics
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Authors: Alison Alexander
Categories: Language Arts & Disciplines
Type: BOOK - Published: 2003-12-08 - Publisher: Routledge

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Media Economics: Theory and Practice focuses on the basic principles of economics in the business sector and applies them to contemporary media industries. This
The Media Economy
Language: en
Pages: 204
Authors: Alan B. Albarran
Categories: Business & Economics
Type: BOOK - Published: 2023-11-30 - Publisher: Taylor & Francis

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This fully updated third edition analyzes the media industries and their activities from macro to micro levels, using concepts and theories to demonstrate the r
Understanding Media Economics
Language: en
Pages: 196
Authors: Gillian Doyle
Categories: Business & Economics
Type: BOOK - Published: 2002-05-24 - Publisher: SAGE

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`This book provides an extremely well written and informative introduction to the subject of media economics, characterized by clarity in the explanation of con