Partnership Marketing

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Partnership Marketing
Language: en
Pages: 268
Authors: Ron Kunitzky
Categories: Business & Economics
Type: BOOK - Published: 2010-12-13 - Publisher: John Wiley & Sons

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Google, Microsoft, Apple, Starbucks, and Wal-Mart are "category killers." Why? One key to their astounding success is that they have mastered the art of creatin
Strategic Alliances and Marketing Partnerships
Language: en
Pages: 256
Authors: Richard Gibbs
Categories: Business & Economics
Type: BOOK - Published: 2009-02-03 - Publisher: Kogan Page Publishers

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Strategic Alliances and Marketing Partnerships will help you to understand how partnerships function and how you can manage them more effectively and efficientl
Moving to Outcomes
Language: en
Pages: 224
Authors: Robert Glazer
Categories: Business & Economics
Type: BOOK - Published: 2022-03-22 - Publisher: Sourcebooks, Inc.

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From bestselling author Bob Glazer comes a revolutionary approach to partnership marketing. Partnership marketing is not new; it has existed in many different f
The Complete Guide to Partnership Marketing
Language: en
Pages: 200
Authors: James Cristal
Categories:
Type: BOOK - Published: 2018-01-19 - Publisher: Createspace Independent Publishing Platform

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Partnership Marketing is widely recognised as one of the fastest growing marketing techniques of the twenty first century, and businesses now understand that co
Cause Marketing for Nonprofits
Language: en
Pages: 314
Authors: Jocelyne Daw
Categories: Business & Economics
Type: BOOK - Published: 2006-06-26 - Publisher: John Wiley & Sons

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This book captures the exciting potential for business and nonprofits to partner for mutual benefit and discovery. Cause marketing aligns nonprofits and busines