Power Without Persuasion
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Language: en
Pages: 262
Pages: 262
Type: BOOK - Published: 2003-07-28 - Publisher: Princeton University Press
Since the early 1960s, scholarly thinking on the power of U.S. presidents has rested on these words: "Presidential power is the power to persuade." Power, in th
Language: en
Pages: 270
Pages: 270
Type: BOOK - Published: 2003 - Publisher: Princeton University Press
Since the early 1960s, scholarly thinking on the power of U.S. presidents has rested on these words: "Presidential power is the power to persuade." Power, in th
Language: en
Pages: 335
Pages: 335
Type: BOOK - Published: 2020-05-15 - Publisher: University of Chicago Press
The Reasoning Voter is an insider's look at campaigns, candidates, media, and voters that convincingly argues that voters make informed logical choices. Samuel
Language: en
Pages: 0
Pages: 0
Type: BOOK - Published: 1992 - Publisher: Prentice Hall Press
Whether the challenge is closing a sale or climbing the corporate ladder, the ability to get others to share one's viewpoint is essential to success. This motiv
Language: en
Pages: 137
Pages: 137
Type: BOOK - Published: 2010-09-07 - Publisher: Penguin
Successful persuasion is about reading your audience-of one or one million-and creating a message that aligns with what they already believe. As a message strat