Principles Of Environmental Management

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Down to Earth

Down to Earth
Author :
Publisher : H B S Press
Total Pages : 291
Release :
ISBN-10 : 1578511925
ISBN-13 : 9781578511921
Rating : 4/5 (921 Downloads)

Book Synopsis Down to Earth by : Forest L. Reinhardt

Download or read book Down to Earth written by Forest L. Reinhardt and published by H B S Press. This book was released on 2000 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: Anxiety about the environment is on the rise for today's businesses. Firms large and small are feeling increased pressure from government regulations, environmental organizations, and community groups to ensure that business practices respect our natural resources. According to Forest Reinhardt, executives should stop delegating these issues to scientific or social experts, and instead seize the opportunity to use environmental strategies as part of their business planning-in ways that can increase profits for the bottom line. In Down to Earth, Reinhardt helps managers find ways to accommodate demands for environmental performance and deliver superior returns to their shareholders. According to Reinhardt, responsible and realistic solutions to environmental problems are surprisingly accessible. Down to Earth explains how executives can take familiar business principles of strategy, finance, and marketing and use them to improve their management of environmental problems. Colorful examples from businesses as diverse as Patagonia, Xerox, and Monsanto show how leading companies use this commonsense approach to turn environmental concerns into powerful competitive advantages. The first book to offer a practical, reality-based view of the relationship between the environment and business practice, Down to Earth will help executives take advantage of the valuable opportunities for linking their environmental strategies with shareholder value.


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