Public Relations Case Studies from Around the World (2nd Edition)
Author | : Judy VanSlyke Turk |
Publisher | : Peter Lang Incorporated, International Academic Publishers |
Total Pages | : 0 |
Release | : 2017 |
ISBN-10 | : 1433134543 |
ISBN-13 | : 9781433134548 |
Rating | : 4/5 (548 Downloads) |
Download or read book Public Relations Case Studies from Around the World (2nd Edition) written by Judy VanSlyke Turk and published by Peter Lang Incorporated, International Academic Publishers. This book was released on 2017 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The case studies in this book, many of which have won national or international awards, represent an impressive scope of public relations practice - from public diplomacy to corporate social responsibility to community relations to tourism to fundraising. They include «best practices» of multinational corporations, non-governmental organizations and governmental agencies around the world.