Research Methods In International Business

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Research Methods in International Business
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Showcasing methodological rigour and state-of-the-art methods as hallmarks of modern international business (IB) research, this book offers a collection of the
Handbook of Qualitative Research Methods for International Business
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Contributors from Europe, the US, Brazil, Australia, and New Zealand offer extensive advice to scholars of international business who are embarking on a researc
Qualitative Methods in Business Research
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`Comprehensive, current and compelling, a winning combination for any research student or practitioner interested in increasing his/her knowledge about qualitat
Measurement and Research Methods in International Marketing
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Addresses issues pertaining to measurement and research methodology in an international marketing context. This title also addresses a range of subjects includi
Rethinking the Case Study in International Business and Management Research
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This important and original book places the case study in international business research in its historical context, critically evaluates current case study pra