Rethinking Strategy For Creative Industries
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Language: en
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Type: BOOK - Published: 2016-03-02 - Publisher: Routledge
Creative Industry practices are increasingly manifested through hybrid models and methods and emerging sub-sectors. With ever finer dividing lines between form
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Type: BOOK - Published: 2019-04-22 - Publisher: John Wiley & Sons
Seize opportunity from uncertainty What if you could use strategy to turn market volatility to your competitive advantage? Rethinking Strategy shows you how to
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Pages: 191
Pages: 191
Type: BOOK - Published: 2020-09-01 - Publisher: Springer Nature
Using the field of material culture as its methodological departure point, this Palgrave Pivot explains the strategic advantages that brands can set in place wh
Language: en
Pages: 250
Pages: 250
Type: BOOK - Published: 2011-11-15 - Publisher: SAGE
"Moving from age-old warnings about the influence of the cultural industry to a tentative embrace of a global creative society, Terry Flew′s new book provides
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