Risk In The Film Business
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This book explores the complex, multifaceted and contested subject of risk in the film business. How risk is understood and managed has a substantial impact upo
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Movies expected to perform well can flop, whilst independent movies with low budgets can be wildly successful. In this text, De Vany casts his eye over all aspe
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Why the future of popular culture will revolve around ever bigger bets on entertainment products, by one of Harvard Business School's most popular professors Wh
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Type: BOOK - Published: 2022-07-25 - Publisher: Routledge
"This book explores the complex, multifaceted and contested subject of risk in the film business. How risk is understood and managed has a substantial impact up
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Type: BOOK - Published: 2019-05-30 - Publisher: Routledge
In this updated edition of the industry staple, veteran media executive Jeff Ulin relates business theory and practice across key global market segments—film,