Sales Management by Dr. F. C. Sharma (eBook)
| Author | : Dr. F. C. Sharma |
| Publisher | : SBPD Publications |
| Total Pages | : 255 |
| Release | : 2020-12-12 |
| ISBN-10 | : 9789351670216 |
| ISBN-13 | : 935167021X |
| Rating | : 4/5 (21X Downloads) |
Download or read book Sales Management by Dr. F. C. Sharma (eBook) written by Dr. F. C. Sharma and published by SBPD Publications. This book was released on 2020-12-12 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt: An excellent book for commerce students appearing in competitive, professional and other examinations. 1. Nature and Scope of Sales Management, 2. Salesmen or Sales Executives (Functions, Roles and Types), 3 . Sales Organisation, 4. Salesmanship, 5. Personal Selling, 6. Prospecting, Approaching, Demonstrating and Displaying, 7. Distribution Channels, 8. Marketing Middlemen, 9. Physical Distribution, 10. Recruitment of Sales Force, 11. Selection of Sales Force, 12. Sales Force Training, 13. Sales Force Compensation (Remunerating the Sales Persons), 14. Controlling Salespeople, 15. Sales Budget, 16. Sales Quotas, 17. Sales Territories.
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