Selling Value

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Selling Value
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SELLING VALUE is 305 pages of solid content to help you out perform your competition while keeping your customers happy. It is presented in four parts: Masterin
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Master the fundamentals, hone your business instincts, and save a fortune in tuition. The consensus is clear: MBA programs are a waste of time and money. Even t
Beyond Selling Value
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Pages: 308
Authors: Mark Shonka
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Type: BOOK - Published: 2002-09-16 - Publisher: Kaplan Test Prep

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How to sell value, increase margins, make price irrelevant, win executive-level credibility, and create competitive immunity. Selling value is taking on a whole
Value$elling
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Authors: Julie Thomas
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Type: BOOK - Published: 2006-06 - Publisher: Vva Pub

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To help readers gain and consistently maintain their winning edge, Thomas shares the simple yet powerful framework that fueled her meteoric rise to CEO of Value
Built to Sell
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Run your company. Don’t let it run you. Most business owners started their company because they wanted more freedom—to work on their own schedules, make the