Strategic Management Of Technology And Innovation
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Language: en
Pages: 1016
Pages: 1016
Type: BOOK - Published: 2001 - Publisher: Irwin/McGraw-Hill
This text has been written for a course in technology and innovation. It covers contemporary research by using a combination of text, readings, and cases. Based
Language: en
Pages: 318
Pages: 318
Type: BOOK - Published: 2010 - Publisher: Irwin/McGraw-Hill
This edition offers: 1. Five new chapter opening cases: Blue-Ray vs. HD-DVD: a standards battle in high definition video; From PDA's to smartphones: the evoluti
Language: en
Pages: 1288
Pages: 1288
Type: BOOK - Published: 2009 - Publisher: McGraw-Hill/Irwin
The 5th Edition of Strategic Management of Technology and Innovation by Burgelman, Christensen, and Wheelwright continues its unmatched tradition of market lead
Language: en
Pages: 441
Pages: 441
Type: BOOK - Published: 2007-06-27 - Publisher: John Wiley & Sons
Innovative ruptures of traditional boundaries in value chains are requiring companies to rethink how they go to market, what they need to own, what they need to
Language: en
Pages: 330
Pages: 330
Type: BOOK - Published: 2020-03-13 - Publisher: World Scientific
Technological Innovation: Strategy and Management offers a comprehensive analysis of technological innovation management from a strategic and integrated approac
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