Success Rate Marketing

Download or read book Success Rate Marketing written by Brandon Doyle and published by . This book was released on 2019-08-15 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: To even the best business owners, marketing often feels like a big bet--the kind where you don't know the odds or even what happens when you play. And a bad bet is dangerous for everyone. Marketing missteps for big companies go viral, but small businesses who waste money on a bad campaign or halfhearted ads might burn through their resources and sacrifice years of growth. But what if you could turn marketing into an investment, rather than an expense or gamble? In Success Rate Marketing: How Small Businesses Can Leverage KPIs and Stop Losing Money, you'll learn how to build marketing best practices into the core of your company. Author Brandon Doyle takes you through marketing methods that actually offer a return on your investments and--most importantly--shows you how to measure their success, so you can be sure you're maximizing your results.