Successful Advertising

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How to Produce Successful Advertising

Author	: David Farbey
Publisher	:
Total Pages	: 0
Release	: 2002
ISBN-10	: 0749436344
ISBN-13	: 9780749436346
Rating	: 4/5 (346 Downloads)

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Book Synopsis How to Produce Successful Advertising by : David Farbey

Download or read book How to Produce Successful Advertising written by David Farbey and published by . This book was released on 2002 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This highly practical text offers step-by-step guidance on making the most of your advertising budget by looking at setting precise objectives, defining the target, planning, selecting the best medium, developing the message etc.

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The legendary marketing consultant shares the secret to getting the most out of your advertising—by being outrageous—in this classic small business guide. W

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This fundamental guide on programmatic advertising explains in detail how automated, data-driven advertising really works in practice and how the right adoption

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A veteran copywriter offers advice on how to spark ideas and then capture them in copy, how to write headlines that attract attention, how to make ads believabl