Sustainability Marketing A Global Perspective Pod 1e
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Type: BOOK - Published: 2012-10-29 - Publisher: John Wiley & Sons
The new and extended Second Edition of the award-winning textbook Sustainability Marketing: A Global Perspective provides a sustainability-oriented vision of ma
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Type: BOOK - Published: 1999 - Publisher: Routledge
An examination of the progress of environmental marketing on a global scale. The first part sets out the strategic issues and rationale for green marketing, the
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Environment and social responsibility are paramount for any modern business strategy, and the field of marketing is adapting itself to the new focus on sustaina
Language: en
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Formerly published by Chicago Business Press, now published by Sage Sustainable Marketing, Third Edition presents a sustainable marketing perspective that addre
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