The Business and Management of Convention and Visitor Bureaus
Author | : Krzysztof Celuch |
Publisher | : Goodfellow Publishers Ltd |
Total Pages | : 188 |
Release | : 2019-12-31 |
ISBN-10 | : 9781911396819 |
ISBN-13 | : 1911396811 |
Rating | : 4/5 (811 Downloads) |
Download or read book The Business and Management of Convention and Visitor Bureaus written by Krzysztof Celuch and published by Goodfellow Publishers Ltd. This book was released on 2019-12-31 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt: A clear and comprehensive guide to the wide range of techniques required by sales and marketing staff to effectively win meetings and events business for their destination. Accessible, global and informative, this is essential reading for all future business event and conference managers, destination managers as well clients and meeting planners.