The Future of Football
Author | : Jon Garland |
Publisher | : Routledge |
Total Pages | : 260 |
Release | : 2013-11-05 |
ISBN-10 | : 9781135306250 |
ISBN-13 | : 1135306257 |
Rating | : 4/5 (257 Downloads) |
Download or read book The Future of Football written by Jon Garland and published by Routledge. This book was released on 2013-11-05 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: World football has undergone unprecedented change over the past decade. On the field, the richest European clubs have retained their pre-eminence, but with multinational playing squads backed up by global marketing industries. Club ownership rests increasingly with impersonal shareholders, rather than local business figures. Domestic and international football competitions are being transformed by the financial power of the mass media. The world's top players are paid far more than their peers from previous eras. This volume covers a wide range of topical issues which football players, fans and administrators will have to confront in the years to come.